Do you want to improve your organisation’s media coverage?
As aid budgets are being slashed, the sector needs a decisive shift in how aid is delivered, writes Flora Alexander, Executive Director of International Rescue Committee UK.
It’s the world’s worst humanitarian crisis. It should be headline news, but it’s not. Sudan’s hunger crisis is a test of international resolve and yet the media remains largely silent, writes Jean-Michel Grand from Action Against Hunger UK.
A new report commissioned by IBT tracks international public service content broadcast in 2023 and 2024. The report’s author, Martin Scott, argues that transparent and accountable public service media is vital in an age of misinformation.
In this special session on AI, we’ll be looking at some of the latest developments and the impact they are likely to have on charities, especially in their communications and media work.
This study aims to evaluate the effectiveness of the UK’s Public Service Broadcasters (PSBs) in covering global events through current affairs and other factual programmes on television channels. To achieve this, we analysed the volume, originality, scheduling, genre, and geographic focus of international (non-news) factual programmes broadcast on the main seven UK public service channels – BBC One, BBC Two, BBC Three, BBC Four, ITV 1, Channel 4 and Channel 5 – in 2023 and 2024.
IBT encourages NGOs to work with the media. But the two sectors are not always aligned. This report examines the media's stance on decolonisation. The report interrogates areas of divergence between the media and the charity sector before offering solutions forward.
As the media landscape continues to change rapidly and radically, we are calling for significant changes to how the PSM providers approach international content.
Oxfam
IBT Member
The International Broadcasting Trust works with the media to ensure that UK audiences remain engaged with global issues.
Ben Rayner
Executive Producer, Al Jazeera English