Opinion

Regular opinion pieces on charity storytelling, media insights and more.

Why Sudan needs to be in the media spotlight
February 09, 2026

Why Sudan needs to be in the media spotlight

As we approach April 15, the three-year anniversary of the Sudanese civil war, there is a desire among journalists to tell more stories about Sudan. Yet reporting on the conflict remains profoundly difficult. A recent meeting of politicians, NGOs and journalists, convened by IBT, explored those challenges and highlighted ways we can keep a spotlight on Sudan despite them. 

The BBC is fighting for its life. Let’s use our voice to shape the BBC we want
February 03, 2026

The BBC is fighting for its life. Let’s use our voice to shape the BBC we want

Ritula Shah, former presenter of The World Tonight on BBC Radio 4, understands the importance of the BBC. For our latest IBT Voices article, she explains how we can all have our say in a public consultation as the broadcaster goes into Charter renewal.

The Battle for the BBC’s Future
January 05, 2026

The Battle for the BBC’s Future

The Government’s long awaited Green Paper on the future of the BBC was published last month, as the process of renewing the national broadcaster’s charter (finally) gets underway. Our Deputy Executive Director Gareth Benest gives his response.

How #TeamWater with MrBeast inspired a new generation of fundraisers
December 01, 2025

How #TeamWater with MrBeast inspired a new generation of fundraisers

With over 450 million subscribers, MrBeast is YouTube's biggest creator. When he agreed to partner with WaterAid earlier this year, the NGO managed to inspire millions and exceed their fundraising targets, Jennie York, Executive Director of Fundraising and Communications at WaterAid UK writes.

Why AI-generated ‘poverty porn’ fake images need to be stopped
November 19, 2025

Why AI-generated ‘poverty porn’ fake images need to be stopped

We must hope that charities recognise the dangers of stereotypes being reinforced – to the representation of people, to public perceptions, to trust and reputations – and refuse to use AI-generated stock images, writes Gareth Benest

The BBC’s new current affairs show, Global Eye, is bringing investigative journalism to a mainstream audience
October 06, 2025

The BBC’s new current affairs show, Global Eye, is bringing investigative journalism to a mainstream audience

Last month the BBC launched Global Eye, a weekly current affairs show on BBC2. For the first time, UK audiences have access to the journalism of the World Service. This programme is very different from anything else that’s available on mainstream TV, writes Liz Gibbons

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