Watch in full: social media training session two

Katie Tiffin
Katie Tiffin 15th October 2021


You can access the slides from the session here.

This session covered:

    • Platform changes for LinkedIn, Twitter, Instagram, Tik Tok, Facebook and YouTube 
    • How to reach new audiences 
    • Team members’ social media presences 
    • Tone of voice – advanced tips 
    • How to piggyback on trending topics 
    • Advocacy management and strategy 
    • Crisis communications 
    • Dealing with trolls 
    • Accessibility on social media – advanced tips 
    • How to take an insights led approach to content strategy as a team 
    • How to create a compelling narrative about your organisation on social media 

 

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