Watch in full: social media training session one

You can access the slides from the session here.

This session covered:

• • Understanding your audience on social media and their needs 
  • How to be strategic and measure success on social media 
  • How to get more reach and engagement 
  • How to create low cost content 
  • Content pillars: what are they and how to use them 
  • Tone of voice- beginner to intermediate tips 
  • Accessibility on social media